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Chapter
Switching cost, perceived value and repurchasing intention—detecting the experiences of Taobao buyers’ online-buying
DOI link for Switching cost, perceived value and repurchasing intention—detecting the experiences of Taobao buyers’ online-buying
Switching cost, perceived value and repurchasing intention—detecting the experiences of Taobao buyers’ online-buying
Edition 1st Edition
First Published 2015
Imprint CRC Press
Pages 5
eBook ISBN 9780429434617