ABSTRACT
In today's scenario, companies are working a lot on the concept of corporate social responsibility (CSR) and trying to evaluate the Finn's performance on such basis. We all generally talk that the competitive action in terms of CSR should be thought as an important activity on the financial performance of the firm. We all understand that the competitive pressures can be the major reason to affect the CSR activities on the firm's financial performance. Recent researchers have found that there are two types of CSR. Positive CSR increases the firm's performance when the firm's competitive level is high, whereas negative CSR is good for people where there is less competition or no competition. In order to update knowledge and understanding, this study deals with die study of CSR on the performance of the firm.
