ABSTRACT
The problem of preserving cultural heritage in a post-industrial society is due to the preservation of the memory of the place, its history, and traditions. Preservation and restoration with the adaptation of cultural heritage objects to a new function preserve the urban identity, makes the urban environment unique and attractive for residents. Urban planning and spatial planning analysis of the cultural heritage object “Merchant Davydenko’s House” was carried out with the aim of its reconstruction and adaptation for modern use. Options for the reconstruction and adaptation of the cultural heritage object have been developed, considering the investment attractiveness, which is justified by a comprehensive assessment for decision-making. The list of criteria and questions for quantitative evaluation was clarified in the process of reconstruction of the cultural heritage site. As a result of the quantitative analysis, an objective result was obtained that allows us to evaluate the effectiveness of the developed proposals from the point of view of the population, authorities, business, and other participants in urban development. The optimal conceptual project proposal has been identified. The proposed measures will help to preserve the object of cultural heritage, create new jobs, and implement cultural and social projects for various consumer groups.
