ABSTRACT

When the tech and entertainment fields converge, their products can be some of the most memorable and enduring of any industry. But the mad rush to create something new and innovative is often met with considerable headwinds that are often unsolvable at first. This is not unique to any company or industry. But it can be for the storyteller, where he/she is often asked to work well beyond the parameters of their job description and good taste. During the product cycle, there are warning signs that one must watch out for. The author dives into these warning signs, or red flags, in order to help storytellers prepare for disruption with content solutions and best practices.