ABSTRACT
Data science undoubtedly opened opportunities for human beings to create better lives. Information and communication technologies (ICTs) have become an inseparable part of work and personal lives in the 21st century. With smart devices, people are instantly connected to the rest of the world and can work anytime and anywhere they want. The advancement of technology has also created a new wave of digitization in everyday life. On an organizational level, companies are using digital tools, technology, and ecosystem to improve customers’ experience, share data with business partners, and innovate their products. On a personal level, people are opting for e-payment, tracking their daily activities with wearable devices, and live-stream music and movies. However, while the positive side of big data is well-discussed and well-studied, the negative side of big data, especially how data science may be harmful to entrepreneurs’ well-being is often overlooked.
