ABSTRACT
Collaborative activities in the tourism industry should be adequately developed. In particular tourism cases, the investor disregards the local community's role in developing tourism areas. This article aimed to identify the effectiveness of the collaboration carried out by the corporate-based tourism industry with local communities. The location of this research is Pasar Parkiran Jatim Park, Indonesia. Data were collected through direct observation, questionnaires to the local community, and documentation. The study results indicated that inter-stakeholders significantly implemented collaborative activities in the Pasar Parkiran Jatim Park, Indonesia. This effectiveness can be seen from the increasing income received by local communities from tourism activities in these locations. Although it has been effective, the director of Pasar Parkiran needs to take a list of the business carried out by local communities so that business diversification can be maintained, and no business competition occurs.
