ABSTRACT
How we define privacy is important to the ethics of data and analytics because both the data being analyzed and the possible categorization of subjects can have privacy expectations. The summary gives an overview of the traditional control version and restricted access version of privacy. Both versions of privacy—the restricted access and control view of privacy—place an enormous focus on the handoff of information to others. In other words, when information is turned over to a person or company, access to that information is no longer restricted and the individual no longer has control of that information. For most of us, that just seems wrong. We regularly disclose information to people and companies with strong expectations as to how it would be used or further shared. The summary covers the privacy paradox and the idea of privacy in public. The readings include Helen Nissenbaum on privacy as contextual integrity, Kirsten Martin on privacy as a social contract, and Clarissa Wilbur Berger on US privacy law. The related case is a new case on ad tech, “Finding Consumers, No Matter Where They Hide,” and an article on Walgreens selling access to customer data. A second reading is by Timnit Gebru et al. on “Datasheets for Datasets” with the related case on a wrongful arrest using facial recognition.
