ABSTRACT
Sustainable event management continues to grow in popularity in recent years in the world, and it is not yet common practice in the Sri Lankan context. Hence, the study examines the antecedents and challenges of sustainable event management practices in Sri Lanka. Primary data was collected through structured interviews from 15 event managers who have member-ship of the Sri Lanka Association of Professional Conference, Exhibition, and Event Organisers using the purposive sampling technique. In addition, the Qualitative data analytical method was employed, and the collected data were transcribed and analyzed by using content analysis. The findings of the study reveal that economic influence, social and political influence, and psychological factors influenced to move sustainable practices and cost, limited infrastructure facilities, lack of government support, and customers’ mentality were the challenges of implementing sustainable event management practices in Sri Lanka. Further, implications and recommendations are discussed based on the generated codes and categories.
