ABSTRACT
This paper aims to study the principles of circular economy sustainable practices in the fashion industry. Study also aims to understand the how fashion sector has been shifting from linear economy towards circular economy. This research includes a comprehensive literature review to understand the various aspects of circular economy and sustainability in the fashion industry. The study briefly emphasize how brands and fast fashion industry is turning towards circular systems to contribute to sustainability and environmental responsibility. Primary objective of study is to understand the holistic overview of the circular economy in the fashion industry. The study also gives an overview of various challenges and drivers of circular economy. This research study is a fresh attempt to re-investigate understanding of the circular economy and sustainability in the fashion industry through a review of the literature.
