ABSTRACT
In today's world, digital networking has become such an integral part of people's lives, that it's impossible to ignore its impact on the way people buy goods and services. In this study, we explore the impact of digital networks on the shoe-buying process. There is a wealth of information on the Internet, and consumers can easily compare different brands, styles, and prices, as well as search for reviews from other customers. Having this information helps to make an informed decision. Additionally, digital networks have made it easier for footwear retailers to market their products to potential customers. Social media platforms, in particular, enable retailers to reach a wider audience through targeted advertising and promotions. This study wants to explore whether there is a significant correlation between digital networks and buying shoes and whether digital networks play an important role in the growth of online footwear sales. The current situation of the shoe makes recommendations with total.
