ABSTRACT
The purposes of this study are to describe (1) the character values in film-based teaching materials, (2) the role of teachers in character education through innovative literary learning using film-based material, and (3) success indicators of character education through innovative literary learning. This study used a descriptive and qualitative method. Data were collected by document analysis, observation, and in-depth interviews. Data analysis was performed inductively with an interactive model. The results showed that: (1) The dominant character values contained in film-based literary materials are trustworthiness, caring, and citizenship; (2) The role of teachers in innovative literary learning is as managers, compilers of teaching materials, motivators, as well as models for students in finding their characters; (3) The success of character education in schools can be measured by the following indicators: (a) Promoting ethical values as the basic character; (b) Interpreting character in thought, feeling and behavior; (c) Supporting curriculum; (d) Encouraging the development of motivation; (e) Supporting character findings; and (f) Providing the opportunity to display good characters.
