ABSTRACT
This chapter examines a game that utilizes a license popular at the time of publication and explores how to address the unique challenges of creating immersive experiences within that license on a mobile platform. The first step for a writer of a licensed game on any platform is to establish a relationship with the licensor. The attentive licensor who pays attention and offers detailed notes is as concerned with getting it right as the writer of a licensed game is. The licensor is not the writer's enemy and is there to help ensure that the final product enhances the license rather than damages it. Like many aspects of writing for mobile games, guidelines for writing licensed content come down to questions of timing. Licenses are becoming more and more accessible, even to the independent developer, but making a good licensed game is rare. Success starts with a good relationship with the licensor and deep familiarization with the license itself.
