ABSTRACT

Health promotion copes with HIV/AIDS less optimally. This community-based participatory research emphasized on learning, development and empowerment processes through photographic technique for People Living with HIV/AIDS (PLWHA) in Surakarta, Indonesia. Data collection used observation, in-depth interview, focus group discussion, and documentation. Data analysis was conducted using Habermas’s Theory of Communicative Action with interactive model of analysis. PLWHA attended photovoice training about photographic technique, art and ethic, and photograph exhibition. Photovoice is exhibited every Sunday from 6 to 9 a.m. at Solo Car Free Day as a public space for critical dialog about the situation and condition of PLWHA, thereby achieving comprehensive rational validity claims from the public based on truth, precision, and honesty. Photovoice serves to grow the public’s empathy, contributing to reducing negative stigma and leading to non-discriminating treatment against PLWHA. Technical ability, sense of art, and limited funds become the obstacles for photovoice to be the media of HIV/AIDS socialization.