ABSTRACT
This chapter develops an adoption decision model to assess breeders’ attitude towards the adoption of the automated phenotyping (AP) approach; the assumption of breeder homogeneity is relaxed. The genomic selection or genome-wide selection model is seen as a promising molecular-based selection approach. GS generates marker effects, called genomic estimated breeding values, across the whole genome of a breeding population, based on a statistical model developed in a training population. Data on the economic parameters involve the use of economic statistics concerning the collection, processing, compilation, dissemination, and analysis of economic information. However, collecting data on breeders’ heterogeneity and their level of aversion to AP is a complex, largely empirical task. Some researchers believe that the adoption of the latest high-throughput genomics and phenomics technologies by plant breeders can deliver better new cultivars and accelerate the process of breeding.
