ABSTRACT

Indonesia has a huge tourism potential with its natural beauty spreading across all regions. However, many tourist attractions are not managed professionally and tourism brokering is a common phenomenon. Tourism brokers are local people who freely make their own rules, apply them in tourist destination, and eventually affect tourists. This paper aims to elaborate the tourism-brokering phenomenon in Darajat Crater, Garut of Indonesia. This study adopted a qualitative approach employing interviews and field observations for the data collection method. The findings show that there is a consequence emerging from the existence of the tourism brokers where they become increasingly unable to manage and tend to interfere the interests of local companies in the region.