ABSTRACT

Three trends related to digital technology are “dragging HRM into the twenty-first century” and revolutionising the way this function operates, and will continue to do so. These trends are (1) the growth of big data in organisations, (2) the application of HR analytics throughout all phases of the HR function, and (3) artificial intelligence. First, we describe each trend and the necessary concepts and jargon that accompany it. This provides a general introduction to the topic. Second, we describe how each trend has the potential to impact HRM. In many cases, we provide contemporary examples of how organisations are exploring the use of a new practice related to the trend. Third, we identify some of the challenges for HRM associated with the trend. We conclude the chapter with a discussion of how the HR function and HR professionals will change in the future.