ABSTRACT
Rapid technology development over the last few decades has brought many opportunities for companies. However, it also brings many challenges, such as how to “be up to date” and follow the needs and desires of customers so as to be competitive and bring them value. In recent years, the focus has been on the development of a range of digital technologies, so many companies are using these in the process of digital transformation to be able to survive on the market. Therefore, this chapter explains the values of digital technologies and emphases the importance of having a clear digital transformation strategy through the process of digital transformation. Moreover, an overview of the selected best practice examples is presented, based on the MIT 50 smartest lists in recent years.
