ABSTRACT

SALES LEADERS IN ANY GIVEN INDUSTRY need to carry performance through from product development, marketing, and customer service to maintain industry leadership. It is essential for a firm selling product, perched on the leading edge of technology, to provide the same level of performance for state-of-the-art customer support. This demonstrated company aggressiveness toward maintaining industry leadership is essential from a customer support level, especially in a competitive field such as wireless communications. Even with technological advancement, high-tech support methods to ensure customer satisfaction are primary forces for industry leaders.