ABSTRACT

Research: Diligent and systematic inquiry into a subject in order to discover or revise facts, theories, and so forth.†

3.3.3.1 Head Count 109 3.3.3.2 –e Food Chain 109 3.3.3.3 Snooping on the Giants 110 3.3.3.4 Coming Up with the Value for Market

Potential 110 3.3.3.5 Market Uncertainty 111 3.3.3.6 Minimum Market 111

3.3.4 Multidimensional Product or Service Analysis 111 3.3.4.1 –e Aspects 111 3.3.4.2 –e Coordinator 112 3.3.4.3 Potential Markets for the Company’s

Product or Service 113 3.3.4.4 Uncertainty 113

3.3.5 Project and IP Valuation 114 3.3.5.1 Data Set 114 3.3.5.2 Using Excel Calculator 114 3.3.5.3 Data Analysis 115

3.3.6 Contingency and Conclusion 116 Acknowledgments 117 References 117

One of the revolutionary effects of industrialization was realization that the research could be an indispensable part of the value-generating mechanism.