ABSTRACT
Purpose: The purpose of this study is to produce a guide to constructing an interview. Background: Interviews are used in product development to survey user’s kansei and images today. Interviewers think how they construct the interview and how they can elicit wanted answers from interviewees during the session. How well they draw good answers is up to the words they throw to the interviewees, in other words, the vocabulary of interviewers (which comes from their experience in interviewing) could change the outcome of the interviews. It takes years for interviewers to gain experience in order to be better interviewers. It would be a great help if there were any tools or hints that could help inexperienced interviewers. Method: Finding common flows and skills used in 11 interview methods in 7 fields. Results: The flows of those 11 methods could be divided into 3 groups, and a total of 23 different skills found could fall into 8 then further into 3 by concepts. We researched each of the flows and skills to find the relationships among them and which skill(s) is used when (in the flows). Conclusion: Those interview flows and skills that were found and confirmed in this study can be used as supplements to an insufficient vocabulary for interview construction. We made a guide that covers those flows and skills and hope it helps interviewers to manage interviews regardless of their experience, and we believe this guide also could be a text for them.
