ABSTRACT
A core function of pharmacists is to supply drugs to the public in exchange for money. This retailing activity differs from other types of selling. Selling medicines requires expertise and knowledge of these products, in order to prevent harm. However, so does selling motor bikes or life insurance policies, the mis-selling of which could potentially cause physical or financial harm. Pharmacists assume medicines are conceptually different from other consumer products. In this chapter, some issues relating to the sale of medicines will be examined.
