ABSTRACT

Digital art is the implementation of digital technology in the broadest sense of the art. Digital technology is the core of the modern information technology, including software and hardware technology, network technology, electronic integration and Sun Ji, such as digital technology design data calculation, data storage, system construction and other fields, ring arts digital technology is mainly used in the design of computer software design, pictures, images, sound, as well as realize the traditional hand-drawn electronic drawings. Electronic design composition concise color reduction degree is high, the design specification, accommodate informative and expressive of perspective, has the very high visual lifelike and human-computer interaction experience, ring with a more traditional form of art design has the incomparable advantage, hand-painted form than traditional drawing more attract the attention of consumers, has gradually become the mainstream of ring art design. Ring art design is a special painting, because it focuses more on the practical and scientific and rational performance of engineering process,

1 INTRODUCTION

With the development of digital technology and electronic technology innovation, digital technology continuously applied to social production and living of all aspects. Ring of modern art design, including landscape design, landscape design, from different aspects, such as building show is a borderline subject, is also an advertised brand and product marketing. Builders in propaganda to consumer goods, the traditional hand-painted design and the three-dimensional model is difficult to meet the needs of the market, also the lack of advertising appeal, the application of digital technology can use digital technology to establish three-dimensional virtual environment design, more costly to hire the real estate film team or CG studios make ring art design with 3 d effect of the image, digital stunt scenes and realistic simulation ring CG special effects created art design visual effect, a huge commercial value.