ABSTRACT
With an ageing population, Inclusive Design is becoming ever more important in enabling continued inclusion (Waller et al., 2013). For example, around two million people in the UK currently have some form of sight loss, a number that is predicted to rise to four million by 2050 (Access Economics, 2009). However, research reports that in industry, there is a low uptake of Inclusive Design, and its associated tools (Cardoso et al., 2005). This may be due to industry’s misconceptions surrounding Inclusive Design, preventing designers from fully recognising its importance and how to put it into practice successfully. Indeed, it has been reported that there is a “widespread misconception within the design world, that Inclusive Design is relevant only to product or environmental design” (Cassim and Dong, 2005). This is not the case as the Disability Discrimination Act prohibits the discrimination of those with disabilities, be it in education, services or employment. In order to prevent discrimination in education, services and employment, several aspects must be considered. This includes graphic and communication design in addition to product and environmental design.
