ABSTRACT
Colorants are substances that color foods or give back its original color. They can be either natural or synthetic. Compared to natural colorants, synthetic colorants are attractive to the food industry because they have high tinctorial power, consistency of strength, range and brilliance of shade, hue, stability, wide spectrum of colors, ease of application, greater availability, and lower price. This chapter will focus on the synthetic colorants as the natural pigments will be discussed in Chapter 34.
