ABSTRACT
Words can give people infinite imagination space, while comic books can help people turn the abstract into concrete, so as to cure the “Era Disease of Words Fainting” of the public in the picture-reading area. Images have played a more and more dominant role in people’s life. “Contemporary culture is facing the impact of visual phenomena. A discourse system with language as the core is turning into a visual discourse pattern, reading is turning into to picture-reading and screen-reading, language competence is gradually turning into visual literacy, and the prosperity of text publishing is gradually turning into the flourish of the image industry. Soft power competition is more embodied in the image display, and this trend is accelerated by the rapid development of the media industry.”[1] People are gradually giving up the language thinking habit and tend to the thinking mode of visual culture. The development of the times puts
forward new requirements for the transmission forms of Chinese traditional culture. In modern society, people’s ideological position and accepting perspective are dierent from those of the ancients. There is no doubt that the inheritance of the cultural spirit of ancient classics must go through a reshaping process. Combining fresh and elegant pictures with concise and vivid texts, Tsai Chih Chung’s Chinese classic comic books are full of reading interestingness and collection value, which enables people to comprehend the thoughts and life philosophy of sages racily and naturally in a cheerful time. The practical significance of traditional cultural transmission is just like old wine in a new bottle through new ways loved by the masses instead of indiscriminately imitating traditional classics. The quintessence of traditional classics is subtly integrated into the development of modern society, becoming a kind of invisible spiritual power to guide people’s life and forming the mainstream of world view.
