ABSTRACT

The best time to stop a marginal project is before you start it. Most organizations have lots of ideas available to them but few of them are worth investing in.

H. James Harrington

A value proposition is a document that defines the benefits that will result from the implementation of a change or the use of an output as viewed by one or more of the organization’s stakeholders. A value proposition can apply to an entire organization, parts thereof, or customers, or products, or services, or internal processes.