ABSTRACT
Packaging is an important tool in designing multifunctional products. Some products require a unique functional delivery system to be efficacious; others rely on special packaging to convey their multifunctional nature to the consumer. The package design maybe determined by specific product requirements such as the need to keep ingredients separated during storage, to mix ingredients only upon dispensing, or to dispense the contents in a controlled, metered fashion. Some products require some sort of activation by the consumer such as shaking or mixing. Each of these requirements must be considered when one is designing packaging for multifunctional products. This chapter discusses ways in which packaging can support multifunctional products in terms of both functionality and appearance. It also discusses factors to consider in the selection of packaging materials.
