ABSTRACT

In his comprehensive review of 85 international tourism forecasting studies, Crouch (1994b) noted, ‘A reading of the past research leads one to conclude that income is the single most important determinant of demand for international tourism’ (p. 12). The income of the residents of a nation can affect outbound travel in two ways. First, it provides the financial resources to fund this travel, especially for leisure purposes. Second, national income is an indicator of the business activity of a nation. If income is high and rising, it is quite likely that the business activity is growing and stimulating business travel to foreign markets.