ABSTRACT
As one of the fastest growing sectors of the global economy, the extent and scope of hospitality and tourism (H&T) growth raise issues on its negative environmental and social impacts. This chapter aims to highlight these impacts, with a special reference to the hotel sector. The relevance and importance of addressing social responsibility and ethical issues in the H&T context are emphasized. In addition, ways to engage in the management and marketing of a socially responsible and ethical image will also be suggested to enhance awareness among readers on the issue.
