ABSTRACT
After reading this chapter, you should be able to:
Understand the cultural and economic importance of the craft industry;
Identify and explain links between the craft sector and tourism;
Understand how the craft sector provides a source of creativity and innovation in relation to the process of entrepreneurship;
Identify and describe the profile of a typical craft firm and its owner/manager;
Identify the main barriers to the growth of the craft industry; and
Illustrate the Celtic connection and the link with tourism.
