Breadcrumbs Section. Click here to navigate to respective pages.
Chapter
Chapter
Branding ethics
DOI link for Branding ethics
Branding ethics
Negotiating Benetton's identity and image
ByJanet L. Borgerson, Martin Escudero Magnusson, Frank Magnusson
Edition 1st Edition
First Published 2005
Imprint Routledge
Pages 13
eBook ISBN 9780203002445
