ABSTRACT

This chapter constitutes an attempt to explore the links between female gender identity and alcohol consumption in the urban context of Greece. Towards this end, I focus on instances of convivial alcohol drinking performed by highly self-conscious women, whether in the company of men or not, in the city of Athens, in the early 1980s. The consumption of specific drinks, with specific companions, at specific places, and the historically specific moment, encompasses issues pertaining to the situational and contextualized social construction of selves and sentiments. I regard these drinking practices as sites of resistance enacted by women against the established ideas about female gender, sexuality and pleasure in contemporary Greece.