ABSTRACT
The tourism industry consists of a variety of businesses that serve the needs of tourists. One of the main components of the tourism industry is the accommodation sector, which offers a range of services and facilities for tourists when traveling (Middleton and Clarke, 2001). Many types of accommodation exist, such as hotels, motels, resorts, apartments, holiday houses, backpacker hostels, caravan parks, and camping grounds. Many “nontraditional” forms of accommodation also provide guests with personal service and a high level of host-guest interaction in a rural setting where the establishment is owner-operated (Morrison et al., 1996). This type of accommodation includes bed-and-breakfasts (B & Bs).
