ABSTRACT

In 1915, the ‘Anzacs’ – an acronym for the all-volunteer Australian and New Zealand Army Corps – withdrew from the Gallipoli peninsula after nearly eight months of gruesome fighting against the victorious Ottoman Turks. At the beginning of the centennial of the ‘Great War’, this chapter analyses why this event continues to be such a potent myth (Barthes 1973) in Australian popular culture, and particularly how it resonates with younger generations through transnational memorialisation and tourism.