The creative place

In this chapter, different perspectives of the creative place are presented. A main division between cultural and psychosocial factors on the one side and physical aspects on the other side is outlined. Among the cultural and psychosocial factors, there are individual, organizational and cultural sources of impact that may affect the possibilities for creativity and, among physical factors, the architecture and interior design of buildings is considered one influence on creativity, and certain regions and cities another. The composition of a creative place in all these respects will constitute a complex interplay of cultural, psychosocial and physical aspects. A geographical place nominated a “creative city” will be appealing due to its busy street life, recreational areas, cultural amenities and its competent, but also diverse and non-segregated population. Such a geographical place will attract high technological companies that in their turn will require suitable economic infrastructure to function. In order to lure the intrinsically motivated creative work force to become employees, the companies have to offer inspiring work places with an open social climate and special rooms for brain-storming, relaxation and exercise. The work place has to provide autonomy, fexibility, creative encouragement and challenges to make the employees want to stay and remain creative.