ABSTRACT

ABSTRACT As social media tools have become prevalent ways for people to share and connect, journalists have increasingly incorporated these tools into their daily practice.However, few professional codes of ethics have been updated, and those that have been updated have been heavily criticized as too restrictive to engage the audience effectively.This chapter reviews social media policies of several print, online, and broadcast journalism institutions to find common themes and concerns. Major issues addressed in this chapter include transparency, balancing the personal and the professional, maintaining confidentiality, rules for “friending,” intellectual property matters, and breaking news on social media.