ABSTRACT
An investment banker by background, Angela Chan, together with her friend Ivy Zhang, launched i-Vision to capitalize on China’s rising digital media market. Starting as a provider of interactive TV solutions, i-Vision realized that the future lay in offering a TV channel through hand-held devices such as 3G phones featuring trailers and synopses, micro-blogs, aggregation tools, and sharing programs. In order to pursue this strategy, Angela counted on her contacts in the government, a partnership with a state-owned enterprise, and the funding and advice provided by a venture capital firm.
