ABSTRACT

In cultural terms, Austria is part of Western Europe (Schwartz, 2006) and, within Europe, belongs to the Germanic-culture cluster (Ronen and Shenkar, 1985), which is characterized by high levels of assertiveness, performance orientation and a desire for rules and regulations. Economically, Austria is well developed and enjoys a high standard of living. Geographically, it is located in the heart of Europe, sharing borders with eight different countries. This specific location, combined with a shared history with many of the neighbouring countries, is probably one of the most relevant factors shaping global careers in Austria. Its long tradition of migration continues, as new waves of immigrants, spurred by political events in the surrounding countries, settle in Austria. Most recently, the fall of the Iron Curtain in the early 1990s led to a strong influx of migrant workers and immigrants, particularly from Central and Eastern Europe. Not only did this event lead to an increased internationalization of the workforce, it also widened the horizon of Austrian employers and employees for careers beyond national borders. Combined with a high export-orientation, Austria provides a unique setting for examining the issues related to working internationally and pursuing a global career.