ABSTRACT
Inside business schools, the research and teaching for which companies and students willingly pay, looks very different from those economists peddle. Management courses and journals mix their economics with sociology, psychology, natural and computer sciences, ethics, and any other discipline whose information and ideas help undertake or understand the running of enterprise. Their presentation ranges from macro-and microeconometrics and statistically stripmined survey data to cross-disciplinary syntheses, case studies, anecdotes and sectoral straw polls. Their authors are an equally diverse mix of full-time researchers, practicing managers, consultants with a foot in each campus, and gurus with their heads in the sky. They probably resemble the economics departments of 50 years ago, with research posts and products accessible to anyone with informed interest, however convoluted their career path or maverick their method.
