ABSTRACT
Practical and academic interest in sport tourism has grown exponentially in recent years. Largely due to the democratization of sport and tourism [1] , an increased prominence and understanding of the technological, ideological and cultural levers of globalization, and a corresponding rise of a late capitalist consumer culture centred on symbolic images, sport tourism has been thrust into the cross-currents of contemporary social analysis. This growth has been met with a number of volumes that have begun to make sense of these recent developments [2] . Perhaps most critically interrogated in the work of Tom Hinch and James Higham [3] , sport tourism has become influential in the construction of aspects of local, regional, national, and, or global policy, and is firmly entrenched within many university curricula [4] .
