ABSTRACT
Summary: In traditional engineering curricula, management education typically takes place on complementary, sporadic, and unintegrated teaching “islands.” However, as the reality of industry becomes increasingly complex and boundary spanning, today’s engineers are required to take on integrative and interdisciplinary coordination and management roles early on in their career. We argue that contemporary teaching programs need to respond to this trend by equipping student engineers with a more holistic and integrated view of managerial concepts, enabling them to act as innovators and entrepreneurs in their field. In this chapter, we start by elaborating on the increasing managerial challenges of innovation and entrepreneurship from the perspective of engineering students. We then present an example of an integrative course, built along the dimensions of a firm’s business model, and discuss our experiences of devising and teaching the course at ETH Zurich.
