ABSTRACT
Why education by television is not dead In all but the poorest countries, television sets are commonplace. They have permeated far down into our social strata and have become a conventional and ubiquitous means of communication. By being everywhere and accessible to almost everyone, television has proved to be a convenient and cost-effective means for promoting and delivering education. Sesame Street, for instance, was launched in 1969 as an innovative way to supplement educational opportunities for children in the United States; the series is currently aired in 144 countries. And over the 30-plus years of its existence, there has been a proliferation of other educational programmes and projects. Kentucky’s Educational Television, for example, features a lively classroom linked by closed circuit television to other schools that lack teachers in the subject at hand. South Korea supports a programme for high school drop-outs.
