ABSTRACT
Using two case studies, this chapter illustrates the application of mass customisation in the building sector. A particular focus will be given to the integration between new parametric software packages, with advanced production strategies (digital fabrication), and building technologies. The case examples, Gehry’s IAC New York office building and Gramazio and Kohler’s Winery in Switzerland, which are both based on an innovative interpretation of customisation for their customised building envelopes, will be discussed to explain how advanced technologies may be utilised to tailor-customise building elements to an extent comparable with craft production of a building envelope.
