ABSTRACT
The saying, 'You are what you eat', is familiar to us all. While rather hackneyed, the frequency with which it is encountered within the social science of food is testimony to the importance of an approach it has come to represent. Food choice is seen as an integral expression of who we are and what we believe in. Here, apparently mundane aspects of food choice are thought to symbolise not only identity on a personal level, but also culturally defined value systems.
