Strategy as a concept can be, and often is, misunderstood in the way it is commonly used. Strategy is seen as a ‘good’ concept, being so often erroneously attached to many leadership and management activities. For example, in searching the Office for Standards in Education (OfSTED) database of 100 reports on primary schools for mentions of strategy and planning, this statement was found in an OfSTED report of a school:

From this informed base, good strategic planning is undertaken. The school improvement plan is comprehensive and has a clear focus on raising standards for Years 1 and 2 and sustaining standards for Year 6. Currently, the plan does not run for more than a year.