ABSTRACT
We introduced the U.S. Golf Facility Database at the 1990 World Scientific Congress of Golf. Since its inception, the U.S. Golf Facility Database, now called the Database of Golf in America, has been enhanced to include much more information on both the supply and demand for golf facilities, equipment and services. It is a Geographic Information System containing golf data combined with a host of geodemographic information. The purpose of our presentation to the 1994 Congress is to discuss the key elements of the Database of Golf in America. We will comment on its utility to the golf industry and present examples of its applications, and finally we will deal with the theoretical potential of the Database for identifying and solving the myriad of golf related problems.
