ABSTRACT
American inventor and recording industry executive. He worked for the Nebraska Phonograph Co., Omaha, then moved to Chicago, establishing the Chicago Talking Machine Co. (sold to Columbia in 1897). A promoter for Eldridge Johnson’s Consolidated Talking Machine Co. in 1900, he produced national magazine advertising in the U.S. touting the company’s new wax disc and offering free samples to gramophone owners. It was once thought that the name of his wife, Victoria, was the inspiration for the name of the Victor Talking Machine Company that succeeded Consolidated.
