ABSTRACT
Londons bid was built on a special Olympic vision. A vision of an Olympic Games that would not only be a celebration of sport but a force for regeneration. The chapter argues that 2012 Olympic-delivery was fundamentally orientated towards the needs and goals of the aspirational economic Olympic migrant, of various descriptions, rather than enhancing the lives of those already living within a community that was rife with crime, poverty and deprivation. The Carpenters estate composed three 23-storey tower blocks and some 700 other units. This estate was located in Stratford at the heart of the Olympic development in the north-east corner of Newham. The head of the Olympic Park Legacy Company (OPLC), Andrew Altmans, summation that East Londons pre-Olympic landscape was a gash that required Olympic healing perhaps best exemplified the underlying methodological orientation of this regeneration. The nature of 2012 Olympic delivery followed an easy-to-understand narrative of reclamation.
