ABSTRACT
This chapter attempts to broaden understandings of co-creation by examining stakeholders who authenticate the meaning of a heritage hotel. It proposes that a heritage hotel is defined not only in terms of the provenance of material and non-material aspects of a culture but also by subjective criteria as applied by various stakeholders. Using the case study of the Hotel Estoril, the first Western-style casino hotel built in the former Portuguese colony of Macau, it shows that government, community organisations and residents endeavour to co-create a new identity for adaptive reuse. Under the circumstances, a heritage hotel is characterised by a polyvocality of interpretations, reflective of the array of stakeholders involved.
