Roughly Speaking, the Industry May be divided into the three major aspects of production, distribution, and exhibition. Production may be said to cover all the steps up to and including the completion of the requisite number of positive prints. Distribution activities relate to the rental of films to exhibitors, the “dating in” of the pictures, the physical distribution of the films, and the collection of the amounts due. Exhibition obviously relates to the problem of securing films and to the various other problems of theater management.